I trained in finance and started in equity research and consulting. Then I found I enjoyed asking questions as much as building models.

About
I have always been more interested in how things work than how impressive they look from the outside.
Writer, entrepreneur and consultant. I trained in finance, spent a decade asking founders and CEOs how they built what they built, and now build in AI and vertical entertainment.
Featured in
My career makes more sense backward.
Three chapters, one habit.
In 2014 I launched The Bulletproof Entrepreneur™. The conversations turned into writing, and writing became the center of my work. Today I interview CEOs and founders for Business Insider.
Those questions led me to vertical entertainment: short, mobile-first drama and the business forming around it. I started building with Vertical Drama Jobs in 2025.
The habit: find something early, talk to the people closest to it, understand how the money works, and build something useful around it.
The short version
From spreadsheets to asking questions for a living.
- College years
Finance at Liberty University, then Brandeis for international economics and finance.
- Research
Equity research at Renaissance Capital.
- PwC
Valuation and private equity consulting.
- 2014
Launched The Bulletproof Entrepreneur™.
- 2015 to 2017
E-commerce entrepreneurship, plus real estate development and finance.
- 2018 to 2019
Capital raising for one of Canada's largest charities.
- 2019 on
Media consulting, full-time podcasting and ghostwriting.
- 2022 to 2025
Personal finance, AI and executive storytelling.
- 2025 and beyond
Vertical entertainment and AI.
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